Mum's break

Since the moment we are born, they are always there — caring, embracing, listening, giving their love unconditionally. They are the ones who never stop, who always put others first. But when do they allow themselves to be their own priority?

Mum’s Break not only celebrates the devotion of mothers, but also the rest they deserve — because even the greatest love needs to be cared for.

The Good Morning language

“Good morning” is much more than a greeting — it’s a universal language of care. A way to affirm that each new dawn can be a blank canvas. Through our campaign, we explore different languages that reflect the essence of our seven collections.